# Your privacy choices

etho.net uses analytics and advertising tools. Here’s what each one does and how to turn it off. Your choices apply to this browser.

## Advertising and sharing

Lets Google, Meta, and Hyros measure our ads and show you Etho ads on other sites. Turning it off opts you out of the sale or sharing of your personal information.

## Analytics

Google Analytics and Microsoft Clarity show us how the site is used, including session replays. They don’t share your data for advertising.

## Essential

Keeps the site working and remembers the choices you make here.

Always on

If your browser sends a Global Privacy Control signal, we turn off advertising and sharing automatically and show that here.

## Tools we use

| Tool | Type | What it does | Opt out |
| --- | --- | --- | --- |
| Google Analytics | Analytics | Measures traffic and how pages are used | [Add-on](https://tools.google.com/dlpage/gaoptout) |
| Microsoft Clarity | Analytics | Session replays and heatmaps of clicks and scrolling, with form inputs masked | Toggle above |
| Google Ads | Advertising | Conversion tracking and remarketing for our Google and YouTube ads | [Ad center](https://myadcenter.google.com/) |
| Meta Pixel | Advertising | Conversion tracking and audiences for our Facebook and Instagram ads | [Ad settings](https://www.facebook.com/adpreferences/ad_settings) |
| Hyros | Advertising | Connects sign-ups and sales to the ads and campaigns that led to them | Toggle above |
| Campaign links | Measurement | UTM tags and ad click IDs that record which campaign brought you here | Toggle above |

You can also opt out of interest-based ads from many companies at once through the [Digital Advertising Alliance](https://optout.aboutads.info/) and the [Network Advertising Initiative](https://thenai.org/opt-out/).

## Access, correct, or delete your data

Email [support@etho.net](mailto:support@etho.net) and we’ll respond within 30 days. The [Privacy Policy](https://etho.net/privacy) explains what we collect and why.